After blowing the doors off bacon with their bacon-everything burger, Jack within the Box is turning up the heat with the new Hella-Peo Burger. And we mean heat. Don’t go thinking they only added some jalapeo slices to a burger… Well, they did do that, but they also crammed in a number of cheese-filled jalapeo poppers with a cheesy taco sauce. This burger is actually featured on Jack’s Munchie Meals, alongside stoner luminaries such as the Stacked Grilled Cheese Burger. That means you can only order one between 9pm and 5am, but really, popper burgers were never meant to be consumed before sunset. Pro tip: they’re best eaten while listening to “Hook”.
Named for the most terrifying toy of your childhood, Jack within the jack in the Box catering menu has spent the higher area of the twentieth century conquering the West Coast. And while you may be acquainted with their Super Bowl commercials along with their late-night munchie campaigns, have you been really up on their explosive, Star Trek-filled history? Until you spent a bit of time playing their mascot Jack in senior high school, we’re guessing no, but that’s okay, because we’ve got the CliffsNotes on this site. A lot of fast-food founders can brag about having a Bentley, only Jack within the Box’s guy owns a coveted spot on Richard Nixon’s enemies list.
1. The founder was on Nixon’s “enemies list”. Robert O. Peterson opened the very first Jack within the Box in San Diego in 1951. He’d continue to possess a long, illustrious career filled with interesting footnotes — he got a City of Paris Medal of Honor! He was in naval intelligence during WWII! But undoubtedly the wildest was his appearance on the infamous “enemies list” compiled by Nixon’s White House administration. Peterson apparently landed there due to some donations he designed to Democratic candidates, that is ironic, because the man was actually a registered Republican.
2. Also, he married San Diego’s first female mayor. That’d be Maureen O’Connor, who is unfortunately noted for less sterling achievements nowadays.
3. And then he was super to the sea Peterson was recognized for as being a generally philanthropic guy, only one of his most notable beneficiaries was UC San Diego County. The guy was the school’s largest individual donor (they eventually gave him their own building on campus), and a lot of this cash visited a really specific section of interest: oceanography. Peterson gave several significant gifts for the school’s Scripps Institution of Oceanography, bankrolling a lot of Professor John D. Isaacs’ research. That guy was apparently looking at things like icebergs and ocean pollution, but we need to assume off-books he have also been taking Peterson on expeditions looking for Nessie.
4. The burgers originally cost $.18. Needless to say, this was in the 1950s, when dimes, nickels, and pennies were not yet worthless garbage.
5. They blew Jack up in a 1980 ad campaign. For a long time, the organization mascot “Jack” existed mainly as kitschy drive-thru decoration. Once the marketing brass made a decision to revamp their image, they left old Jack behind by blowing him the hell up within an ad campaign — which featured an old lady having an insatiable bloodlust. Jack was phased from the intercoms along with other branding, and wouldn’t return until the early ’90s, when he appeared within the “Jack’s Back” campaign seeking vengeance.
6. There is a secret-menu shake. The standard Jack inside the jack in the Box restaurant offers an Oreo Cookie Soft Ice Cream Shake. However, if you choose to go slightly off-books and request for mint Oreo, you’ll be rewarded having a refreshing green shake that thankfully bears no traces of kale.
7. The mascot may come as Pez dispensers and antenna toppers. Jack inside the Box has really moved some merchandising units. Their mascot can be obtained as Pez dispensers, bobbleheads, action figures, and antenna toppers — which are apparently the key draw. The chain’s produced 32 million toppers up to now, though sadly not every one of them can be found in this unsettling Dia de los Muertos theme.
8. They’re total Trekkies. Shout-in the market to the Picard-loving Jack within the Box junkies who were able to collect all four Star Trek Generations collector’s cups.
9. Their stock is arriving Chipotle and McDonald’s. Yahoo Finance recently looked at the stock for Jack within the Box, Chipotle, and McDonald’s and found that, while things were close with Chipotle, Jack was the greater impressive one across the board. That’s in no small part because of another fast-food chain they own: Qdoba. The Chipotle competitor is apparently giving its parent company an important boost on Wall Street, proving yet again that burritos are usually the safest investment.
10. This dude from Pulp Fiction stars inside their sexual harassment training videos. Even if you’re not really acquainted with Phil LaMarr’s voice work on Futurama or sketch work on MADtv, you a minimum of gotta know him as that pkankr dude Marvin from Pulp Fiction. But before he was shot inside the face by John Travolta (still luckier than Idina Menzel), he was the star of a sexual harassment training video for Jack inside the Box… they still use to this day. It was shot in 1991, but we still need to hope there’s a subplot about inappropriately complimenting your coworker’s Big Kahunas.